Real People, Real Business is my online show featuring business owners and entrepreneurs who are in the trenches, creating and growing their dream businesses, one step at a time. Sometimes we need inspiration and answers from folks who are closer to where we are, and who share the same experiences, constraints, challenges and opportunities that we do.
I’m Stephanie, and I work with experienced business owners who are trying to figure out what’s next in their businesses. They have pushed themselves to achieve enough success that they know their business is viable, but feel they have run out of options for growth. I help them create a new vision and strategy for their business so that they can feel completely aligned, excited and energized about their new direction with a clear path for financial and personal growth.
IN THIS EPISODE - "LEAVING HARVARD TO BET ON YOURSELF"
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As a graduate student at Harvard Business School with a keen interest in what makes high performing teams tick, Ken and his friends honed in on documentation as a key challenge in team performance. Because documentation is something people don’t like to do, given the amount of time it takes and how quickly it can become out of date, Ken’s group set out to create a solution to lower the barrier to creating documentation. Today, their SaaS solution, Tango, has over 200,000 users.
In this episode, Ken tells us about the decision to drop out of Harvard to pursue his business idea, how they funded the business, their user-centric approach to growth, and the elements that have led to their success.
Ken explains how Tango works to document processes and how it’s being used with different clients. Ken explains why he and his co-founders pursued funding early on and one aspect that made their business especially attractive to investors.
Next, he shares the one steadfast focus that has helped them drive the company forward and build an award-winning product, and how their innovation efforts are driven by using data to gather customer feedback.
Finally, Ken discusses what it’s like to work with co-founders and the culture they’ve established that has been key to their success. He also mentions how well TikTok has worked for Tango in attracting customers, the exciting new things they are developing, and the difference between what he learned in business school compared to what he's experienced in the real world of starting a business.
View episode details at https://podcast.stephaniehayes.biz/episode-76/
Find Ken at:
Website: https://www.tango.us/
LinkedIn: https://www.linkedin.com/in/kenbabcock/
Learn more about Stephanie: https://www.stephaniehayes.biz
Follow me on Instagram: https://www.instagram.com/stephaniehayes.biz/
Find me on Facebook: https://www.facebook.com/stephaniehayescoach
Find me on LinkedIn: https://www.linkedin.com/in/stephaniehayescoach/
Follow me on Twitter: https://twitter.com/stephaniehayes
